diff --git a/handlers/client.py b/handlers/client.py
index 7b40855..b7f334a 100644
--- a/handlers/client.py
+++ b/handlers/client.py
@@ -1,13 +1,19 @@
+import os
 from re import Match
 from aiogram import Router, F
-from aiogram.types import CallbackQuery, Message
+from aiogram.types import CallbackQuery, FSInputFile, Message
 from aiogram.filters import Command
 from aiogram.fsm.context import FSMContext
 from sqlalchemy.ext.asyncio import AsyncSession
 
 from config import PAGE_SIZE
 from misc.kb import main_menu_kb, render_category
-from misc.kb.client import get_back_to_catalogue, render_products
+from misc.kb.client import (
+    get_back_to_catalogue,
+    render_product_interactions,
+    render_products,
+)
+from misc.texts import get_product_description
 from repositories.categories import CategoriesRepository
 from repositories.products import ProductRepository
 from services.orders import OrderService
@@ -86,10 +92,26 @@ async def subcatalogue(
             )
             return
 
+        if cb.message.photo:
+            await cb.message.delete()
+            await cb.message.answer(
+                "hya",
+                reply_markup=render_products(
+                    products[:PAGE_SIZE],
+                    parent_id=parent_id,
+                    cat_id=cat_id,
+                    page=0,
+                    show_prev=products_len < 0,
+                    show_next=products_len > PAGE_SIZE,
+                ),
+            )
+            return
+
         await cb.message.edit_text(
             "hya",
             reply_markup=render_products(
                 products[:PAGE_SIZE],
+                parent_id=parent_id,
                 cat_id=cat_id,
                 page=0,
                 show_prev=products_len < 0,
@@ -117,11 +139,13 @@ async def products_pagination(
     pagination_match: Match[str],
     session: AsyncSession,
     products_repo: ProductRepository,
+    categories_repo: CategoriesRepository,
 ):
     await state.clear()
 
     pagination_data = pagination_match.groupdict()
     category_id = int(pagination_data.get("category_id"))
+    category = await categories_repo.get_category_by_id(session, category_id)
     page_id = int(pagination_data.get("page_id", 0))
 
     products = await products_repo.get_product_by_category(
@@ -132,9 +156,108 @@ async def products_pagination(
     await cb.message.edit_reply_markup(
         reply_markup=render_products(
             products[:PAGE_SIZE],
+            parent_id=category.parent_id,
             cat_id=category_id,
             page=page_id,
             show_prev=page_id > 0,
             show_next=products_len > PAGE_SIZE,
         ),
     )
+
+
+@router.callback_query(F.data.startswith("product:"))
+async def product_card(
+    cb: CallbackQuery,
+    state: FSMContext,
+    session: AsyncSession,
+    products_repo: ProductRepository,
+    order_service: OrderService,
+):
+    await state.clear()
+
+    product_id = int(cb.data.split(":")[1])
+    product = await products_repo.get_product_by_id(session, product_id)
+
+    order_item = await order_service.get_cart_product_amount(
+        session, customer=cb.from_user.id, product_id=product_id
+    )
+
+    if product.file_id:
+        await cb.message.delete()
+
+        msg = await cb.message.answer_photo(
+            product.file_id,
+            caption=get_product_description(product),
+            reply_markup=render_product_interactions(
+                product_id=product.id,
+                category_id=product.category_id,
+                show_cart=bool(order_item),
+                cart_amount=order_item,
+            ),
+        )
+        return
+
+    if not os.path.isfile(product.img_path):
+        await cb.answer("something has gone wrong, try again later...")
+        return  # TODO: Add logging + Admin notifications
+
+    await cb.message.delete()
+    msg = await cb.message.answer_photo(
+        FSInputFile(product.img_path),
+        caption=get_product_description(product),
+        reply_markup=render_product_interactions(
+            product_id=product.id,
+            category_id=product.category_id,
+            show_cart=bool(order_item),
+            cart_amount=order_item,
+        ),
+    )
+
+    if not msg.photo:
+        return  # TODO: Add logging
+
+    await products_repo.add_product_file_id(
+        session, product_id, file_id=msg.photo[-1].file_id
+    )
+
+
+@router.callback_query(F.data.startswith("cart_action:"))
+async def add_to_cart(
+    cb: CallbackQuery,
+    state: FSMContext,
+    session: AsyncSession,
+    order_service: OrderService,
+    products_repo: ProductRepository,
+):
+    await state.clear()
+
+    action = cb.data.split(":")[1]
+    product_id = int(cb.data.split(":")[2])
+    product = await products_repo.get_product_by_id(session, product_id)
+    show_cart = True
+
+    if action == "add":
+        quantity = await order_service.add_to_cart(
+            session, customer=cb.from_user.id, product_id=product_id
+        )
+    elif action == "remove":
+        quantity = await order_service.remove_from_cart(
+            session, customer=cb.from_user.id, product_id=product_id
+        )
+        show_cart = bool(quantity)
+    else:
+        show_cart = False
+        quantity = 0
+
+    try:
+        await cb.message.edit_reply_markup(
+            reply_markup=render_product_interactions(
+                product_id=product_id,
+                category_id=product.category_id,
+                show_cart=show_cart,
+                cart_amount=quantity,
+            )
+        )
+    except Exception:
+        await cb.answer("🍃 Корзина уже пуста.")
+        return
diff --git a/main.py b/main.py
index e770ece..540ab11 100644
--- a/main.py
+++ b/main.py
@@ -2,6 +2,7 @@ import os
 import asyncio
 import logging
 from aiogram import Bot, Dispatcher
+from aiogram.client.default import DefaultBotProperties
 
 from config import BOT_TOKEN
 from handlers import init_handlers
@@ -10,6 +11,7 @@ from middlewares.di import DIMiddleware
 from middlewares.repository import RepositoryMiddleware
 from middlewares.session import DBSessionMiddleware
 from repositories.categories import CategoriesRepository
+from repositories.order_items import OrderItemRepository
 from repositories.orders import OrderRepository
 from repositories.products import ProductRepository
 from services import OrderService
@@ -21,14 +23,16 @@ logger = logging.getLogger(__name__)
 
 os.makedirs("static/img", exist_ok=True)
 
+
 async def main():
     dp = Dispatcher()
 
-    bot = Bot(token=BOT_TOKEN)
+    bot = Bot(token=BOT_TOKEN, default=DefaultBotProperties(parse_mode="HTML"))
 
     # DB services creation
     order_repository = OrderRepository()
-    order_service = OrderService(order_repository)
+    order_items_repository = OrderItemRepository()
+    order_service = OrderService(order_repository, order_items_repository)
 
     category_repository = CategoriesRepository()
 
@@ -38,13 +42,23 @@ async def main():
     dp.message.middleware(DIMiddleware(order_service))
     dp.message.middleware(DBSessionMiddleware(async_session))
     dp.message.middleware(
-        RepositoryMiddleware(order_repository, category_repository, product_repository)
+        RepositoryMiddleware(
+            order_repository,
+            category_repository,
+            product_repository,
+            order_items_repository,
+        )
     )
 
     dp.callback_query.middleware(DIMiddleware(order_service))
     dp.callback_query.middleware(DBSessionMiddleware(async_session))
     dp.callback_query.middleware(
-        RepositoryMiddleware(order_repository, category_repository, product_repository)
+        RepositoryMiddleware(
+            order_repository,
+            category_repository,
+            product_repository,
+            order_items_repository,
+        )
     )
 
     init_handlers(dp)
diff --git a/middlewares/repository.py b/middlewares/repository.py
index 961f3c2..ecf0d3c 100644
--- a/middlewares/repository.py
+++ b/middlewares/repository.py
@@ -1,6 +1,7 @@
 from aiogram import BaseMiddleware
 
 from repositories import OrderRepository, CategoriesRepository
+from repositories.order_items import OrderItemRepository
 from repositories.products import ProductRepository
 
 
@@ -10,13 +11,16 @@ class RepositoryMiddleware(BaseMiddleware):
         order_repo: OrderRepository,
         categories_repo: CategoriesRepository,
         products_repo: ProductRepository,
+        order_items_repo: OrderItemRepository,
     ) -> None:
         self._order_repo = order_repo
         self._categories_repo = categories_repo
         self._products_repo = products_repo
+        self._order_items_repo = order_items_repo
 
     async def __call__(self, handler, event, data):
         data["order_repo"] = self._order_repo
         data["categories_repo"] = self._categories_repo
         data["products_repo"] = self._products_repo
+        data["order_items_repo"] = self._order_items_repo
         return await handler(event, data)
diff --git a/misc/kb/client.py b/misc/kb/client.py
index a6c8e6c..70c67bf 100644
--- a/misc/kb/client.py
+++ b/misc/kb/client.py
@@ -64,6 +64,7 @@ def render_category(
 def render_products(
     products: list[Product],
     *,
+    parent_id: int,
     cat_id: int,
     page: int = 0,
     show_prev: Optional[bool] = False,
@@ -97,10 +98,50 @@ def render_products(
             [
                 InlineKeyboardButton(
                     text="⬅️ Назад",
-                    callback_data=f"cat:{cat_id}",
+                    callback_data=f"cat:{parent_id}",
                 )
             ]
         ]
         + btns
         + [nav]
     ).as_markup()
+
+
+def render_product_interactions(
+    *, product_id: int, category_id: int, show_cart: bool = False, cart_amount: int = 0
+) -> InlineKeyboardMarkup:
+    btns: list[list[InlineKeyboardButton]] = []
+
+    if show_cart:
+        btns.append(
+            [
+                InlineKeyboardButton(
+                    text="➖", callback_data=f"cart_action:remove:{product_id}"
+                ),
+                InlineKeyboardButton(text=f"🛒 {cart_amount}", callback_data="..."),
+                InlineKeyboardButton(
+                    text="➕", callback_data=f"cart_action:add:{product_id}"
+                ),
+            ]
+        )
+        btns.append(
+            [
+                InlineKeyboardButton(
+                    text="❌ Удалить из корзины",
+                    callback_data=f"cart_action:clear:{product_id}",
+                )
+            ]
+        )
+
+    else:
+        btns.append(
+            [
+                InlineKeyboardButton(
+                    text="🛒 В корзину", callback_data=f"cart_action:add:{product_id}"
+                )
+            ]
+        )
+
+    btns.append([InlineKeyboardButton(text="⬅️", callback_data=f"cat:{category_id}")])
+
+    return InlineKeyboardBuilder(btns).as_markup()
diff --git a/misc/texts.py b/misc/texts.py
new file mode 100644
index 0000000..e2bb7d3
--- /dev/null
+++ b/misc/texts.py
@@ -0,0 +1,9 @@
+from db.models import Product
+
+
+def get_product_description(product: Product) -> str:
+    output = f"📦 <b>{product.name}</b>\n\n<b><i>🏷️ {product.price}₽</i></b>"
+    if product.description:
+        output += f"\n\n📜 {product.description}"
+
+    return output
diff --git a/repositories/order_items.py b/repositories/order_items.py
new file mode 100644
index 0000000..79484f8
--- /dev/null
+++ b/repositories/order_items.py
@@ -0,0 +1,52 @@
+from sqlalchemy.ext.asyncio import AsyncSession
+from sqlalchemy import select, update
+from typing import Optional
+
+from db.models.orders import OrderItem
+
+
+class OrderItemRepository:
+    async def get_item_by_id(
+        self, session: AsyncSession, item_id: int
+    ) -> Optional[OrderItem]:
+        stmt = select(OrderItem).where(OrderItem.id == item_id)
+        return await session.scalar(stmt)
+
+    async def get_item_by_order_and_product(
+        self, session: AsyncSession, *, order_id: int, product_id: int
+    ) -> Optional[OrderItem]:
+        stmt = (
+            select(OrderItem)
+            .where(OrderItem.order_id == order_id)
+            .where(OrderItem.product_id == product_id)
+        )
+        return await session.scalar(stmt)
+
+    async def update_order_item_quantity(
+        self, session: AsyncSession, order_item_id: int, *, quantity: int = 0
+    ):
+        stmt = (
+            update(OrderItem.__table__)
+            .where(OrderItem.id == order_item_id)
+            .values(quantity=quantity)
+        )
+
+        await session.execute(stmt)
+        await session.commit()
+
+    async def create_order_item(
+        self,
+        session: AsyncSession,
+        *,
+        order_id: int,
+        product_id: int,
+        quantity: int = 1,
+    ) -> OrderItem:
+        order_item = OrderItem(
+            order_id=order_id, product_id=product_id, quantity=quantity
+        )
+
+        session.add(order_item)
+        await session.commit()
+
+        return order_item
diff --git a/repositories/orders.py b/repositories/orders.py
index b8bde11..077c172 100644
--- a/repositories/orders.py
+++ b/repositories/orders.py
@@ -2,7 +2,7 @@ from sqlalchemy.ext.asyncio import AsyncSession
 from sqlalchemy import select
 from typing import Optional
 
-from db.models import Order
+from db.models import Order, OrderStatus
 
 
 class OrderRepository:
@@ -13,9 +13,33 @@ class OrderRepository:
         return await session.scalar(stmt)
 
     async def get_orders_by_user(
-        self, session: AsyncSession, user_id: int
+        self, session: AsyncSession, customer: int
     ) -> list[Order]:
-        stmt = select(Order).where(Order.customer == user_id)
+        stmt = select(Order).where(Order.customer == customer)
         result = await session.scalars(stmt)
 
         return list(result)
+
+    async def get_draft_order_by_user(
+        self, session: AsyncSession, customer: int
+    ) -> Optional[Order]:
+        stmt = (
+            select(Order)
+            .where(Order.customer == customer)
+            .where(Order.status == OrderStatus.DRAFT)
+            .limit(1)
+        )
+        return await session.scalar(stmt)
+
+    async def create_order(
+        self,
+        session: AsyncSession,
+        customer: int,
+        status: OrderStatus = OrderStatus.DRAFT,
+    ):
+        order = Order(customer=customer, status=status)
+
+        session.add(order)
+        await session.commit()
+
+        return order
diff --git a/repositories/products.py b/repositories/products.py
index 53cdff7..6da6d05 100644
--- a/repositories/products.py
+++ b/repositories/products.py
@@ -1,5 +1,5 @@
 from sqlalchemy.ext.asyncio import AsyncSession
-from sqlalchemy import select
+from sqlalchemy import select, update
 from typing import Optional
 
 from db.models import Product
@@ -26,3 +26,15 @@ class ProductRepository:
         result = await session.scalars(stmt)
 
         return list(result)
+
+    async def add_product_file_id(
+        self, session: AsyncSession, product_id: int, *, file_id: str
+    ) -> None:
+        stmt = (
+            update(Product.__table__)
+            .where(Product.id == product_id)
+            .where(Product.file_id is None)
+            .values(file_id=file_id)
+        )
+        await session.execute(stmt)
+        await session.commit()
diff --git a/services/orders.py b/services/orders.py
index 739947f..5e3ee2a 100644
--- a/services/orders.py
+++ b/services/orders.py
@@ -1,11 +1,117 @@
+import logging
 from sqlalchemy.ext.asyncio import AsyncSession
+from db.models.orders import OrderStatus
+from repositories.order_items import OrderItemRepository
 from repositories.orders import OrderRepository
 
+logger = logging.getLogger(__name__)
+
+
+class OrderServiceException(Exception): ...
+
 
 class OrderService:
-    def __init__(self, order_repo: OrderRepository):
+    def __init__(
+        self, order_repo: OrderRepository, order_items_repo: OrderItemRepository
+    ):
         self.order_repo = order_repo
+        self.order_items_repo = order_items_repo
 
-    async def get_order_count(self, session: AsyncSession, user_id: int) -> int:
-        orders = await self.order_repo.get_orders_by_user(session, user_id)
+    async def get_order_count(self, session: AsyncSession, customer: int) -> int:
+        orders = await self.order_repo.get_orders_by_user(session, customer)
         return len(orders)
+
+    async def add_to_cart(
+        self,
+        session: AsyncSession,
+        *,
+        customer: int,
+        product_id: int,
+        quantity: int = 1,
+    ) -> int:
+        order = await self.order_repo.get_draft_order_by_user(session, customer)
+
+        if not order:
+            order = await self.order_repo.create_order(
+                session, customer, OrderStatus.DRAFT
+            )
+
+        order_item = await self.order_items_repo.get_item_by_order_and_product(
+            session, order_id=order.id, product_id=product_id
+        )
+
+        if not order_item:
+            order_item = await self.order_items_repo.create_order_item(
+                session, order_id=order.id, product_id=product_id, quantity=quantity
+            )
+        else:
+            await self.order_items_repo.update_order_item_quantity(
+                session, order_item.id, quantity=order_item.quantity + quantity
+            )
+
+        return order_item.quantity + quantity
+
+    async def remove_from_cart(
+        self,
+        session: AsyncSession,
+        *,
+        customer: int,
+        product_id: int,
+        quantity: int = 1,
+    ) -> int:
+        order = await self.order_repo.get_draft_order_by_user(session, customer)
+
+        if not order:
+            raise OrderServiceException(
+                "attempt of removing product from non-existing cart, potential callback_query exploit, ignoring..."
+            )
+
+        order_item = await self.order_items_repo.get_item_by_order_and_product(
+            session, order_id=order.id, product_id=product_id
+        )
+
+        if not order_item:
+            raise OrderServiceException(
+                "attempt of decreasing quantity of non-existing order_item, potential callback_query exploit, ignoring..."
+            )
+
+        new_quantity = max(0, order_item.quantity - quantity)
+        await self.order_items_repo.update_order_item_quantity(
+            session, order_item_id=order_item.id, quantity=new_quantity
+        )
+
+        return new_quantity
+
+    async def get_cart_product_amount(
+        self, session: AsyncSession, *, customer: int, product_id: int
+    ) -> int:
+        order = await self.order_repo.get_draft_order_by_user(session, customer)
+
+        if not order:
+            return 0
+
+        order_item = await self.order_items_repo.get_item_by_order_and_product(
+            session, order_id=order.id, product_id=product_id
+        )
+        return order_item.quantity
+
+    async def clear_cart_item(self, session, *, customer: int, product_id: int) -> None:
+        order = await self.order_repo.get_draft_order_by_user(session, customer)
+
+        if not order:
+            raise OrderServiceException(
+                "attempt of clearing a non-existing cart, potential callback_query exploit, ignoring..."
+            )
+
+        order_item = await self.order_items_repo.get_item_by_order_and_product(
+            session, order_id=order.id, product_id=product_id
+        )
+
+        if not order_item:
+            raise OrderServiceException(
+                "attempt of clearing an order_item that isn't in a cart, potential callback_query exploit, ignoring..."
+            )
+
+        await self.order_items_repo.update_order_item_quantity(
+            session, order_item_id=order_item.id, quantity=0
+        )